{"id":272231,"date":"2025-12-03T16:00:46","date_gmt":"2025-12-03T05:00:46","guid":{"rendered":"https:\/\/www.russh.com\/?p=272231"},"modified":"2025-12-17T14:58:11","modified_gmt":"2025-12-17T03:58:11","slug":"onitsuka-tiger-fragrance-launch","status":"publish","type":"post","link":"https:\/\/www.russh.com\/onitsuka-tiger-fragrance-launch\/","title":{"rendered":"From movement to mood, Onitsuka Tiger is reinventing what it means to smell good"},"content":{"rendered":"

In partnership with Onitsuka Tiger<\/em><\/p>\n

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Japanese fashion houses<\/a> have a long history of distilling design codes into something sensory, but Onitsuka Tiger\u2019s debut fragrance collection<\/a> feels like a particularly compelling extension of the brand\u2019s world.\u00a0<\/span><\/p>\n

Based on the theme, \u2018Wearing Quiet Radiance\u2019, the launch translates its athletic heritage, clean-lined modernity and reverence for Japanese craft into olfactive form. The result is a tightly edited offering; four considered compositions that speak to mood, movement and quiet confidence.<\/span><\/p>\n

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Crafted by leading perfumer Mark Buxton, the scents are all produced entirely in Grasse, France, from raw material selection to extraction, blending and bottling. They draw inspiration from heritage while remaining modern and innovative \u2013 clean, essential and dynamic, but still a meaningful signature.\u00a0<\/span><\/p>\n

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Founded in 1949, Onitsuka Tiger<\/a> began with a simple premise: to create shoes that supported the wellbeing of young people in post-war Japan. Over the decades, its sneakers became icons of design, melding sport, style and a thoughtful attention to detail. Today, the brand occupies a unique space between performance and fashion, with an aesthetic that\u2019s instantly recognisable. These new fragrances feel like a natural progression: an exploration of identity that goes beyond what we wear and into how we self express.\u00a0<\/span><\/p>\n

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Explore the collection and discover a favourite below:\u00a0<\/strong><\/p>\n

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Onitsuka Tiger One<\/h3>\n

Described as ‘multi-dimensional radiance; grace that lingers from within’, One is pure and tranquil \u2013 a grounding mix of mint, lemon, jasmine, patchouli and guaiac wood. It’s refreshing but comforting \u2013 the kind of scent you want to keep close.<\/p>\n

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Onitsuka Tiger Two<\/h3>\n

Two is bright but comforting \u2013 a weightless opening of bergamot and lemon that diffuses to reveal esoteric notes of incense, sandalwood and powdery musk. Somewhat meditative, Two will leave you feeling calm, clear and quietly confident.<\/p>\n

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Onitsuka Tiger Three<\/h3>\n

\u00a0If you prefer your perfume slightly bolder and somewhat rich, Three is textured and warm. It has the Earthiness of a forest \u2013 dry wood, sweet soil and fragrant leaves. You can expect notes of angelica root, violet, sandalwood, cardamom, rose and salty air.\u00a0<\/span><\/p>\n

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Onitsuka Tiger Four<\/span><\/h3>\n

Bold, sharp and a little bit spicy, Four is perhaps the loudest of the collection. It opens with a bang: lemon and zingy peppermint, before drying down to reveal sensual nutmeg, vanilla, vetiver and absinth oil. It’s energising but with depth \u2013 perfect for channeling feelings of confidence.\u00a0<\/span><\/p>\n

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The Onitsuka Tiger fragrance collection is available worldwide<\/a>, but exclusively in Australia at the George Street boutique,<\/a> Sydney.<\/p>\n

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